Since the launch of the Apple Watch, the company are based in Cupertino it seems that has become the example to be followed by other manufacturers, and with this I am not talking about copying functions or design, but rather to make users aware that a smartwatch is more than just a device to see notifications from the smartphone.
Apple has never provided sales of the Apple Watch, as well as the AirPods, and for three months, it has not provided sales data for iPhone, iPad or Mac devices either. forces analysts to work a little more to understandapproximately the sales figures. Those related to the Apple Watch show us how the market share of Apple's smartwatch is 35,8%.
In other words, 1 in 3 smartwatches sold in the last quarter was an Apple Watch. If we compare these figures with the same period of the previous year, we see that the figures are practically the same (35,6%).
In second position, we find Samsung, who has achieved increase your sales and market position until obtaining a quota of 11.1%, from the 7.2% it had in the same period of the previous year.
In third position we find the Chinese company imoo, which has lowered its market share by 3%. In fourth position, we see how Fitbit is gradually recovering the ground it lost a couple of years ago when smartwatches started outselling quantifying wristbands and currently has a 5,5% market share.
In sixth and seventh position, we find Amazfit (Xiaomi), who has lowered its share from 4,6% in the first quarter of 2018 to 3,7% in the last quarter. Next, we find Huawei who has gone from barely having a presence in this sector to gaining a 2.% quota.
Close the Fossil classification, which dropped 7 tenths from 3.2% to 2,5% and Garmin, who has also seen its market share remain at 1,5%, from the 1,9% it had in the same period of the previous year.
The rest of manufacturers, all others and lesser known brands, they share a share of 27,9%, a share that has also been reduced from the 30,8% it had last year at the same dates.