Knowing Apple, we know perfectly well that it is not amused that its devices use the default search engine of Google. That corrodes them inside, and they have been working for years in Cupertino to be able to have their own web browser and permanently delete those colored letters from the Safari search engine.
But the truth is that it is not an easy task. It is a very laborious and complicated project that started in the 2018 and four years later, it is still not known when Apple will offer its users its own web browser.
The digital magazine The Information has published an article this week explaining that Apple has been working on a web browser for some time to be able to install it on their devices and thus be able to banish the almighty Google from Safari of Macs, iPhones and iPads.
Machine Learning Laserlike
A project that started in Cupertino four years ago, when Apple bought the startup from Machine Learning Laserlike. A company created by three ex-members of Google in order to create a new search system for web pages.
The fact is that currently, the three owners of the startup have returned to work for Google, leaving the project already owned by Apple. Ugly, very ugly...
But in Apple Park they continue to work on the project. A team of more than two hundred people works hard to one day make Apple's web browser a reality.
As explained by the report The Information, the guys from Cupertino still have their web browser project very green, and may take several years in being able to launch a search engine that can compete from you to the almighty Google search engine.
Although Apple bills Google a year for using its search engine, and Google pays it religiously (about 15.000 million dollars), in Cupertino they continue to think that it is better to stop earning that pasture, and avoid as much as possible that an Apple user has to go to Google to search for anything on the web. Time to time…
