Fitbit tries again with a new smartwatch model. In this case, the new Fitbit versa a smartwatch with a design very similar to the Apple Watch that comes stomping to try to gain a foothold in a market which is practically colonized by the company of the bitten apple.
Fitbit has presented the new Fitbit Versa, a smartwatch that focuses on health and fitness data. The lightweight metal smartwatch features advanced health and fitness features such as the 24/7 heart rate tracking, on-screen workouts, and automatic sleep stage tracking.
The device also offers quick answers for the Android system, Fitbit Pay in the special version of the Fitbit Versa, music on the device and more than 4 days of battery life. Those responsible for Fitbit state:
As the wearables category continues to grow, the Fitbit Versa fulfills a critical need in the market by offering a stylishly designed, fully featured smartwatch that is easy to use and at a very competitive price. The Versa provides consumers with advanced health and sports features, along with broad compatibility on mobile platforms and a 4-day battery life.
To everything we've already discussed, we have to add that Fitbit has also announced a new Women's Health Tracker to help them track their menstrual cycle, view holistic health data in one place, and better understand the connections to their general health. Women's health tracking will be available on device for Fitbit Versa and Fitbit Ionic users as well as for users of the Fitbit app as of spring 2018.
The Fitbit Versa will hit the market with the system Fitbit OS 2.0, which includes a new custom dashboard that provides a more simplified, intuitive, and holistic view of health and fitness data, including:
● Statistics at a glance: View your daily and weekly health and fitness stats, historical activity, heart rate and exercise summaries, action-oriented motivational messages, tips, tricks, and daily guidance.
● More personalized in time: Reminders, celebrations, registration, ideas, sleep summaries, and social challenges, with prompts to take action based on your data.
Additionally, the health and fitness features of the Fitbit Versa include:
● Personalized training guide: heart rate tracking Pure Pulse 24/7, personal on-screen workouts Fitbit Coach, 6 exercise modes 15+, connected GPS, swim tracking with water resistance up to 50 meters, plus automatic activity and exercise tracking.
● Health and wellness monitoring: can be used Sleep Stages and Insights to see how well we are sleeping so we can establish a restful sleep schedule. With Cardio Fitness Level meanwhile you can see how fit you are.
The Fitbit Versa will be available for pre-order starting today at fitbit.com by $ 199.95 in black with a black aluminum case, gray with a silver aluminum case, or peach with a rose gold aluminum case; accessories will be sold at prices ranging from $ 29.95 to $ 99.95. The special edition of the Fitbit Versa, which includes the Fitbit Pay, is available for $ 229.95.
Seeing everything they have taken into account in this new smartwatch, we will see what is its impact on the sales of the Apple Watch as well as the news that Apple will now implement in its watchOS once the benefits of the Fitbit Versa have been revealed.