The US network CNBC got an interview with the maximum Head of Nike, Mark Parker and this revealed some details of his alliance with Apple and what this good relationship with the Cupertino guys has meant for his company. Not so long ago, Nike had its Nike FuelBand in the online store and in Apple stores, but with the arrival of the Apple Watch it passed away along with other quantifying bracelets such as the Jawbone Up, etc ... A step that seemed obvious at the time Apple launched its own wearable.
Currently Nike has a presence in Apple with software in the form of an application, the Nike + that is also fully compatible with the new Apple watch. In the interview with the television network, the CEO of Nike revealed be working on other new software together with Apple developers and obviously related to fitness.
For now it is evident that after the hiring of several Nike employees by Apple that has been carried out since 2013, these lead to intense work on a new application or software for the apple company's watch , but there was no official confirmation and now it is. The interesting thing about this news is that the relations between both companies and directly between the CEOs is very good and this good relationship will surely have very interesting direct impact on the Apple watch and short-term users.