The truth is that it is a pioneering initiative in the case of Apple and we have never seen anything like it before. It is an online store on Apple's own American website in which the Military and Veterans residing in the United States They have the possibility to buy a Mac, iPhone, Apple Watch, HomePod, Apple TV, AirPods and the rest of the products with a discount on the official price.
In this case it seems that the maximum discount is 10% on the price marked by new products, a discount that as I say we have never seen before and now it seems that it is here to stay on Apple's website.
Without official accreditation there is no discount that is worth
In order to enjoy these discounts, it is not enough to say that one is a military or a war veteran, it is necessary to provide the relevant documentation for this and it is at that moment that the price reduction is activated for any of the products they sell the Cupertino boys in their stores. This is an important fact and is that until recently a similar discount with students could be used by anyone without showing any type of document that shows that they could really benefit from the promotion, this ended a while ago and now UNiDAYS documentation required.
Those veterans or military who recently bought an Apple product may have the option of returning the product or benefitting from the discount with a gift card or similar, we do not really know if this is the case but it should. Add that direct relatives of this group can also benefit from these discounts. Without a doubt an interesting campaign for boost sales at this time of year.
